Facebook and Instagram ads for local service businesses.
Gyms, salons, clinics and cleaners run on regular customers who live a few miles away. Those people already spend time on Facebook and Instagram, and ads can reach only the streets you serve.
What’s worth advertising.
- New member and new client offers
- Treatments and courses
- Consultations and assessments
- Regular cleaning contracts
- Seasonal promotions
Urgent, price-driven searches like "open now near me". People in a hurry search Google, so that work is better won through Google search and your Google profile.
What an enquiry looks like
The form asks the questions you would, before your phone rings.
- Service
- First consultation
- Client
- New
- Best time
- Weekday evenings
- Contact by
- Phone
- Area
- Nearby
What we would run for you.
Show the place and the people
Real photos and video of your space and your team. People want to know who they are booking with before they walk in.
An easy first step
A first session or consultation offer you genuinely run. It lowers the risk of trying somewhere new, and it brings in people likely to come back.
Your reviews, quoted
Real reviews from your Google profile, quoted accurately in the ads. Local customers trust their neighbours more than any advert.
January is the big month for gyms and health, spring and early summer for beauty and aesthetics, and the weeks before Christmas for salons. Cleaning and clinic work is steadier. We plan the budget around your own busy and quiet weeks.
We run ads for local service businesses anywhere in the UK, and only in the towns you actually cover.
Straight answers.
Do Facebook ads work for a small local business?
Yes, when the ads only show to people close enough to visit and there is a clear first step, like a first session or a consultation. You are not paying to reach people who will never come in.
Can people book straight from the ad?
Yes. The ad can send people to your booking page, or collect their details for you to call back. We set it up around how you take bookings now.
Should I advertise discounts?
Only if they make sense for your business. A good first-visit offer usually works better than a blanket discount, and it attracts people who stay.
Want more of the right customers?
Book a free strategy call. We’ll look at the work you want more of and tell you straight whether Meta ads are the right way to get it.
Book a Free Strategy Call